Date Posted: May 15, 2014
MOEN PARTNERS WITH SOUTHERN LIVING MAGAZINE TO FEATURE THOUGHTFULLY DESIGNED PRODUCTS IN EXCLUSIVE SOUTHERN HOMES
North Olmsted, Ohio... Nearly 300 new southern homes will feature Moen products prominently, thanks to a partnership with the Southern Living Custom Builder Program. The partnership brings together two brands known for fine homebuilding -- Moen, the #1 faucet brand in North America, and Southern Living, one of the largest lifestyle magazines in the country -- reaching nearly thirty-six million devoted readers annually.
The 21st annual builder program brings an exclusive group of builders together from 13 states including Florida, Georgia and Texas. They were specially selected based on their craftsmanship and excellence in architecture and building homes. Southern Living reviews their homes, as well as their reputation among local building trades and consumers, strength in the marketplace, financial stability, and of course, customer service.
"Moen is honored to be a part of the Custom Builder Program and work with Southern Living to bring our products to the attention of these best-in-class builders," said Beth Wallick, director of advertising and brand, Moen.
Moen's involvement in the Custom Builder Program allowed for brand exposure to builders at the Southern Living Custom Builder Conference and Trade Show in February, as well as through Southern Living Magazine's program ads, brochures and pamphlets, and a Moen-specific site featuring Moen's products on SouthernLivingCustomBuilder.com.
With many new Moen® products debuting this year, from freestanding tub-filler faucets to new modern bathroom collections to an expanded line of sinks and smart accessories, builders taking part in the Custom Builder Program will have a wide array of products in a variety of styles and finishes to outfit their homes with quality pieces that will last.
For more information about Moen, visit moen.com or call 1-800-BUY-MOEN (1-800-289-6636).
To learn more about the Southern Living Custom Builder Program, visit SouthernLivingCustomBuilder.com.